Denny's aims to be hip late-night spot

SPARTANBURG S.C. Denny’s is targeting 18- to 24-year-old late-night eaters with the rollout of four “craveable and shareable” menu items and four new value items, all served exclusively from 10 p.m. to 5 a.m.

The new menu kicks off a broader effort by Denny’s to attract diners who want a sit-down meal late at night. In addition, Denny’s will play up its history as a post-gig destination among emerging bands and update the late-night vibe in its restaurants

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