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Firehouse promotes franchising exec

JACKSONVILLE Fla. Firehouse of America LLC, the franchising division for the 372-unit Firehouse Subs chain, has promoted Don Fox to chief executive, succeeding company co-founder Robin Sorensen.

Fox had been chief operating officer of Firehouse of America since 2003, and prior to that was with Burger King Holdings Inc. Sorensen will become chairman of the franchising company and will remain chief executive of the chain’s parent company, Firehouse Restaurant Group Inc

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