Skip navigation
Taco Bell takes top TV ad in 2009

Taco Bell takes top TV ad in 2009

LOS ANGELES Long known for its “outside the bun” thinking when it comes to advertising, Taco Bell won recognition for its creative work last year, outranking all other restaurant brands on the “Top Scoring Television Advertisements for 2009” list, compiled by analytics firm Ace Metrix.

The Irvine, Calif.-based quick-service chain’s most effective commercial, titled “People Sing Piña Colada,” blended a spoof of “Escape (The Piña Colada Song)” with scenes of people

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.