Skip navigation

Taco Bell defends itself with new ads

Chain debuts "truth" campaign amid pending consumer lawsuit

Battling a hit to its public image from a lawsuit over its taco meat, Taco Bell is going direct to consumers with full-page advertisements in leading U.S. newspapers offering “the truth” about its seasoned beef.

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.