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Popeyes to debut Dip’n Chick’n LTO

Editor's note: This story revises the date when Popeyes' Dip'n Chick'n offer begins.

Popeyes Louisiana Kitchen will launch its latest boneless chicken item Sept. 26 as a limited-time offer.

Dip’n Chick’n is chicken breast medallions marinated in Louisiana herbs, breaded, fried and served with a double-sized portion of blackened ranch dipping sauce.
It’s served with Cajun fries and a biscuit for $3.99.

Popeyes chief marketing officer Dick Lynch would not say how long the limited-time offer would be available.

RELATED: Popeyes makes LTOs a priority

The new item was introduced to follow up on the momentum created with the Rip’n Chick’n limited-time offer in August, Lynch said. That item was a chicken breast cut partially into tenders, with the base intact for customers to rip off pieces as strips. The breast was marinated with a blend of cayenne and habanero chiles and white and black pepper, and served with ranch dipping sauce, Cajun fries and a biscuit for $3.99.

The Dip’n Chick’n is the fifth limited-time offer introduced by Popeyes this year.

In February it offered Red Hot Popcorn Chicken. It debuted Garlic Butter Shrimp and Fries in April, and in July it launched Firecracker Shrimp.

The 1,580-unit AFC Enterprise subsidiary also reprised its award-winning Wicked Chicken, chile-marinated breast strips cut so that they twist into kinky shapes when fried, served with a miniature bottle of hot sauce and ranch dipping sauce.

Wicked Chicken won the Nation’s Restaurant News MenuMasters award for best limited-time offer this year.

Contact Bret Thorn at [email protected].
Follow him on Twitter: @foodwriterdiary

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