O’Reilly named chief concept officer of Einstein Noah

LAKEWOOD Colo. Einstein Noah Restaurant Group, owner and franchisor of the Einstein Bros. Bagels, Noah's New York Bagels and Manhattan Bagel brands, Monday named James P. O’Reilly chief concept officer, effective immediately.

O’Reilly, a former marketing executive with Yum! Brands Inc., will report directly to Jeff O’Neill, Einstein Noah’s chief executive and president. O’Reilly will be responsible for store branding and concept development, including

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