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Domino's makes marketing-executive changes

Domino's makes marketing-executive changes

Pizza brand names CMO Joe Jordan to global post, hires Art D’Elia as brand officer

Domino's Pizza Inc. has promoted Joe Jordan (left), the chief marketing officer for its U.S. division, to oversee the company’s leadership team in Europe, Africa and the Middle East, the company said in announcing executive changes this week.

The Ann Arbor, Mich.-based brand said Jordan, in his new position as executive vice president for international, will report to Richard Allison, president of Domino’s International. The Europe-Africa-Middle East region produces about half of Domino’s International sales, the company said.

Domino’s also said it had hired Art D’Elia as chief brand and innovation officer and senior vice president, reporting to Russell Weiner, president of Domino’s U.S. D’Elia most recently served as CMO for Danone Dairy UBN, where he led brand marketing for Oikos, Brand Dannon, Danimals and the packaged frozen yogurt business.

Jordan will officially begin his international position in April to allow for a transition of duties, the company said. He and D’Elia will work in the coming months to smooth the leadership changes in the Domino’s U.S. marketing and innovation programs.

Jordan served as U.S. CMO for the past three years and led the launch of Domino's successful Handmade Pan Pizza, Specialty Chicken and salad products. Jordan also headed the Domino's Marketing Advisory Council and Domino's National Advertising Fund boards.

 “As our brand becomes a global leader in markets around the world we have a chance to expand our great leadership and provide opportunities for exceptional performers,” said Patrick Doyle, Domino's president and CEO, in a statement. “We're excited about this change, and the chance to share our resources and put proven leaders into positions we believe will help us accelerate our brand trajectory.”

For the third quarter ended Sept. 10, Domino’s profit increased 19.3 percent, to $56.4 million, or $1.18 per share, from $47.2 million, or 96 cents per share, in the same period a year ago. Revenue increased 13.6 percent, to $643.6 million, from $566.7 million the prior-year period.

Third-quarter domestic same-store sales were up 8.4 percent and international same-store sales increased 5.1 percent.

Domino's Pizza has more than 14,400 stores in more than 85 international markets.

Contact Ron Ruggless at [email protected] 

Follow him on Twitter: @RonRuggless

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