KFC in Singapore this week became yet another region to enjoy the ongoing rollout of the Chizza, a fried-chicken-and-pizza mash-up.
“It was a successful product introduced in many KFC markets, including Philippines, Thailand, Taiwan, Korea, Japan and India,” said the Singapore KFC operator, Kentucky Fried Chicken Management Pte Ltd., in a statement.
“With its huge popularity in the regional markets, KFC Singapore decides it is time to bring this novel and tasty product to our Singapore consumers,” the company said.
The Chizza starts with a marinated and fried chicken breast. The fillet base is layered with pizza sauce, chicken ham, pineapple chunks, mozzarella cheese and cheese sauce. The Chizza is then baked.
While the Chizza has been circling the globe on social media platforms like Twitter and Facebook, the item isn’t expected in the United States anytime soon.
“We do not have any plans to offer this product in the U.S. at this time,” said Laurie Schalow, a spokesperson at parent Louisville, Ky.-based Yum! Brands Inc., in an email.
In late January, sister brand Taco Bell rolled out its shell-less Naked Chicken Chalupa nationwide after two years of testing.
The Irvine, Calif.-based Yum division said the Chalupa shell is made with marinated, all-white crispy chicken and is stuffed with shredded lettuce, diced ripe tomatoes, Cheddar cheese and creamy avocado-ranch sauce. It is priced at $2.99.
In Singapore, KFC’s Chizza was priced at $5.10 Singapore dollars ($3.59 U.S.) as an a la carte item, or at $7.50 ($5.28 U.S.) as a meal with medium fries and a regular soft drink.
The item is also available as a Chizza Box, at $9.50 ($6.69 U.S.), with a piece of chicken, a potato winder, a whipped potato and a regular soft drink.
“From Cronuts to Ramen Burgers, these creative food ideas just won’t stop,” the Singapore KFC partner said. “Often people leave behind the pizza crust but with Chizza, there will be totally no crust for you to leave behind.”
Kentucky Fried Chicken Management opened its first KFC in Singapore, in 1977, and now has 88 restaurants in the island state. The company introduced its “KFC a.m.” breakfast daypart in November 2007, which is now available at 69 of its restaurants.
KFC Corp. has 19,400 restaurants in 120 countries and territories.
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