This week on Extra Serving, a Nation’s Restaurant News podcast, NRN editors Holly Petre, Sam Oches and Leigh Anne Zinsmeister spoke about teens’ spending habits.
The latest Piper Sandler survey was published earlier this week. The results from the survey let brands know what’s resonating with teens, with the average age of survey respondents being about 15. These members of Generations Z and Alpha are leaning on different brands than in the past, with Raising Cane’s jumping into the Top 5 for the first time, overtaking stalwarts like Chipotle and Taco Bell. What can we learn from teens?
Next, the editors talked about dayparts. Three years ago, everyone was lamenting the fact that breakfast is around 10 a.m., not 8 a.m. like it was for so many years. Breakfast sales suffered. They’ve mostly evened out, but the evolved breakfast times have stuck, along with earlier dinner times. Are consumers ever returning to old habits?
This week’s interview is Clay Dover, CEO of the emerging chain Velvet Taco.