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applebees-open-first-drive-thru.jpg Dine Brands Global Inc.
Applebee's launched a virtual wings brand last year and has tested the addition of drive-thrus.

Sun Holdings acquires 131 Applebee's franchise units

Move follows purchase of sister-brand IHOP last year

Sun Holdings Inc., one of the nation’s largest franchise operators, has acquired 131 Applebee’s units, adding the casual-dining concept to its family of brands, Dine Brands Global Inc. said Thursday.

The group of restaurants in 14 states were operated by RMH Franchise, which was sold by a private equity group. The acquisition by Sun Holdings sends a strong signal about the brand’s momentum, said John Peyton, Dine Brands’ CEO.

For Sun Holdings, it’s the second brand from Dine Brands to join the family. Sun Holdings acquired a group of IHOP restaurants last year. Sun Holdings is also a franchisee of brands including Arby's, Burger King, McAlister's Papa John's and Popeyes

The announcement came as the Glendale, Calif.-based parent to the almost-all-franchised Applebee’s and IHOP brands reported a strong third quarter.

Revenues totaled $228.7 million, compared with $176.6 million a year ago. Net income more than doubled to $23.1 million, or $1.33 per share, compared with $10 million, or 60 cents per share, a year ago.

Even as dine-in traffic returns, Applebee’s is continuing to grow its off-premises sales, the company said.

For the Sept. 30-ended quarter, off-premises sales reached 27.5% of the sales mix at Applebee’s, an increase of 3.3% over the prior year. Last year, the chain launched Cosmic Wings, a wings-focused virtual brand, available for delivery only from its restaurants, but it was put on hold in light of a shortage of chicken wings.

Peyton said Applebee’s plans to announce the relaunch of Cosmic Wings in a few weeks.

Sister-brand IHOP, however, is seeing a decline of the off-premises business built while restaurant dining rooms were closed as a result of the pandemic in 2020. The family-dining brand reported off-premises same-store sales down 3.2% in the third quarter — though off premises still accounted for 23.3% of sales.

Similar trends were reflected in each brand’s overall same-store sales.

The casual-dining Applebee’s reported domestic same-store sales up 12.5% compared with pre-pandemic levels in the third quarter of 2019, and up 27.7% compared with 2020, when restaurants were still recovering from COVID closures.

Domestic same-store sales for IHOP, meanwhile, declined 0.4% on a two-year basis, but increased 40.1% compared with the third quarter of 2020.

Average domestic weekly restaurant sales grew over pre-pandemic levels for both of the almost-all-franchised brands. Applebee’s said weekly unit sales grew 114.2% over two years to $51,400 in the third quarter, and IHOP’s weekly sales were up 101.4% to $36,200 compared with 2019.

Between the two brands, 31 new restaurants opened during the quarter. 

UPDATE: This article has been updated with new information.

Contact Lisa Jennings at [email protected]

Follow her on Twitter: @livetodineout




TAGS: Finance
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