The soft pretzel first originated in Germany and since then, people have been trying to perfect its style and flavor all across the world. Whether in a stick, a nugget, roll or twisted form, soft pretzels have seen a huge spike in popularity across the nation. Over the last four years alone soft pretzel menu penetration has climbed 114% according to Datassential, with the majority of menu mentions being on national and regional chain casual dining restaurants. Nearly 60% of menu applications
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