Jack in the Box to franchisees: Your real estate concerns are ‘fair but unfounded’

Jack in the Box to franchisees: Your real estate concerns are ‘fair but unfounded’

Management said value meals would drive visits in face of competitors’ aggressive discounting

Jack in the Box is experimenting with streamlined menus, adding new equipment, focusing on value bundles and overhauling its drive-thrus to increase same-store sales, which nearly flatlined in the final quarter of the year.

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TAGS: Finance
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