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Trending this week: McDonald’s McRib returns with modern NFT giveaway

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Here are some of the news stories trending this week on    

Subway® restaurants announced it is the first quick service restaurant brand to offer a one-net-carb bread option for guests, as part of a new product test in partnership with food tech startup Hero Labs, Inc. ("Hero"). With just one gram of net carbohydrates, 0 grams sugar, 12 grams of protein, 26 grams of fiber and only 100 calories in a six-inch sub roll, Hero Bread™ sandwich rolls deliver the signature flavor fans love, with added nutritional benefits.  

Also, McDonald’s USA LLC will bring the 40-year-old McRib into the digital age next week by giving away 10 non-fungible tokens, or NFTs, as part of the annual sandwich’s comeback promotion.

“Our McRib NFTs are digital versions of the fan favorite sandwich — almost as saucy as the McRib itself — and we’re giving them away to a few lucky fans on Twitter beginning Nov. 1,” the Chicago-based quick-service brand said in a statement.

In other news, Starbucks is finishing out the fiscal year strongly with U.S. same-store sales up 22% year-over-year and up 11% from pre-COVID levels for the fourth quarter, driven by an increase in transactions and average ticket, the company reported in an earnings release Thursday for the quarter ended Oct. 3, 2021.

To check out what else happened this past week, click through the gallery to see what was trending on Nation's Restaurant News.  

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