carl hardee sr and jr CKE Restaurants/Fab Fernandez

Carl’s Jr., Hardee’s ads move away from bikini-wearing women

Chains put the focus back on food

Carl’s Jr. and Hardee’s are ready to go back to food, not boobs.

Correction: March 30, 2017
This story has been updated to clarify the timing of Andy Puzder's departure and how it relates to the new ad campaign.

All access premium subscription

Why Upgrade your account?

NRN is your one-stop source for foodservice news and business intelligence. Upgrade today and get unlimited online access to all breaking news, in-depth analysis, data and tools. This includes digital versions of NRN flagship reports (Consumer Picks, Top 200) as well as Same Store Sales Data Tables, Quarterly Industry Snapshots and more.

Questions about your account or how to access content?
Contact: Desiree Torres [email protected]

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.