Welcome to First Bite, a Nation’s Restaurant News podcast, your daily source of news from NRN hosted by Holly Petre.
Today, we’re talking about TikTok.
TikTok is no longer new. In fact, Nation’s Restaurant News wrote a piece in 2019 about how restaurants needed to pay attention to the social media platform for marketing and messaging purposes. Less than three years later, TikTok has become commonplace for chains and independent restaurants. You’re behind the times if you’re not on TikTok.
We’ve seen the trends on TikTok with people commenting on the way food is prepared, with chefs like Gordon Ramsay getting in on the trend and millions of views.
We spotted two new trends on TikTok recently. Listen to me explain what they are.
Plus, catch up on all the top news of the day with our daily news recap at the beginning of each episode.
Be sure to subscribe to First Bite wherever you get your podcasts or on Spotify, or Apple Podcasts.
