InNOut Double Double Burger combo

In-N-Out is among the limited-service chains that maintains a narrow menu and high unit volumes.

Quick-service restaurants take a bite out of menus

Offerings are getting leaner at several limited-service chains after years of adding products to menus.

McDonald’s Corp. spent much of the past decade adding products to its menu in a successful strategy that earned it among the highest unit volumes in the quick-service restaurant business.

3G Capital worked to mimic that strategy after it bought Burger King Corp. in 2010 and made several additions to the menu all at once. In 2012, for instance, the company added 10 new products to its menu in April, and in June launched several new limited-time offers.

But that approach

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