Starbucks Corp. has added Cold Brew Coffee to the permanent menu at all participating units in the U.S. and Canada, the company said Tuesday.
The Seattle-based coffeehouse operator debuted Cold Brew Coffee in March at about 2,800 units in the Northeast, Mid Atlantic and Midwest after testing the beverage last year in Boston and San Francisco.
The drink is made from a freshly ground Starbucks Cold Brew Blend of coffee, created specifically for the slow-brewing method. The process takes 20 hours of steeping cool water with coffee to create a concentrate that baristas top with water and ice and serve unsweetened.
Unlike regular brewed coffee, the water is never heated, and the result is a slightly sweet coffee with chocolate and citrus notes, Starbucks said.
Because the method is so time consuming, units offering it will only have a small batch available each day.
Cold Brew Coffee comes in only one size — Grande — and is priced at $3.25, Starbucks officials said.
Cold-brewed coffee has become increasingly popular, and is offered at Caribou Coffee, Peet’s Coffee & Tea and Chick-fil-A.
Starbucks has more than 22,000 units worldwide and more than 14,300 location in the Americas region, which includes the U.S. and Canada.
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