Panera Bread Co. is investing in a program to build an in-house delivery network at 10 percent of its system this year, executives said Wednesday.
The St. Louis-based company expects to have delivery offerings in 200 to 300 of its 1,972 company and franchised units by the end of the year, said Ron Shaich, Panera founder, chairman and CEO, in an earnings call with analysts.
“We couldn’t be whipping the troops harder on this one,” Shaich said, noting that the increase in
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