Applebees Blackened Sirloin  Garlicky Green Beans
Applebee’s recently added a number of higher-end summertime items to its menu, including Blackened Sirloin & Garlicky Green Beans.

Chains up bid to compete on quality

Concepts like IHOP, Applebee's, Krystal and Qdoba Mexican Grill are rolling out an incresing number of upscale menu items in an effort to capture more consumer dollars.

The need for speed in new product rollouts has given way to a push toward premium as operators look to cut through the competitive clutter of countless limited-time offers and menu additions.

From guacamole at Subway and flatbread sandwiches at Wendy’s to pork chops at Krystal and brioche French toast at IHOP, operators are incorporating ingredients of higher quality to lift new selections from the small print of menu news to the headlines and to appeal to the increasi

All access premium subscription

Why Upgrade your account?

NRN is your one-stop source for foodservice news and business intelligence. Upgrade today and get unlimited online access to all breaking news, in-depth analysis, data and tools. This includes digital versions of NRN flagship reports (Consumer Picks, Top 200) as well as Same Store Sales Data Tables, Quarterly Industry Snapshots and more.

Questions about your account or how to access content?
Contact: Desiree Torres [email protected]

Already a member? .

If you are registered, please to access Premium Content.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.