Margaritaville

Margaritaville currently has 18 U.S. units

IMC to expand Margaritaville in nontraditional locations

Brazil-based franchisee plans to take chain to more airports, stadiums

Brazil-based International Meal Co., the Margaritaville franchisee that bought the casual-dining brand and its assets from Orlando, Fla.-based parent Margaritaville Enterprises LLC last month, is planning to expand, especially in captive-market locations like airports and stadiums, executives said.

IMC, which owns a number of restaurant brands and franchises three Darden Restaurants Inc. concepts, plans to open 55 to 60 restaurants a year and has a development team that is working

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