Panera Bread details recipe for success in '09

Panera Bread details recipe for success in '09

RICHMOND HEIGHTS Mo. Panera Bread Co., looking to maintain its sales momentum, said it plans to unveil this year several new menu items and combo deals designed to drive add-on, bulk and impulse purchases across all dayparts.


In a conference call Friday with analysts, officials of the parent company to 1,252 bakery-cafes operating under the Panera Bread and St. Louis Bread Co. brands, said that they are testing both a spicy and healthful breakfast

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