Casual-dining company to add Tex-Mex-based concept to portfolio

New data from Placer.ai shows that the restaurant company’s traffic trends accelerated following the late June launch of its Meal Deal

Hawaiian, Asian, and Hispanic populations in the U.S. have grown significantly in the past 20 years, accelerating the sales and unit count pace of several restaurants.

The restaurant chain first launched branded merch in 2022 and has since added several collections.

The Texas-based burger bar restaurant had the third fastest-growing sales in the burger category in 2023, ahead of Whataburger, In-N-Out, and McDonald’s

Marco’s sales growth of 7.6% was more than twice the momentum of the second-place pizza restaurant, Little Caesars

The 15-unit, Orlando, Fla.-based dim sum, rice, and noodles spot grew its sales at more than double the rate of its unit count