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Designing Restaurant Promos That Impact Sales

Insights from Salsarita's Kelly O'Dell and Launchfire's Romeo Maione

Now Available On Demand

Like many restaurant chains, Salsarita’s had to adapt quickly to the pandemic. No longer able to have guests dine in, the chain needed to increase customer awareness of its take-out, curbside pickup, and third party delivery options to maintain sales volumes through the crisis.

In this webinar, Salsarita’s Kelly O’Dell, and Launchfire's Romeo Maione, share the digital promotion strategies they developed to help Salsarita’s drive sales through the pandemic and beyond.


  • Consumer stated preferences following the pandemic
  • How to drive sales using promotional tactics
  • How to stand apart from other digital promotions in 2021
  • How to engage your crew in programs
  • How to grow your digital audience

Sponsored by

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Romeo Maione
Director of Business Solutions


Kelly O’Dell
Director of Marketing
Salsarita’s Franchising


Joanna Fantozzi - Moderator
Associate Editor
Nation's Restaurant News/Restaurant Hospitality