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The Next Gen: Lazy Dog Restaurant & Bar

Next Gen brands are on the rise and on the cusp of breaking into the Top 200

This is part of the Nation’s Restaurant News annual Top 200 report, a proprietary ranking of the foodservice industry’s largest restaurant chains and parent companies.

What is it? For Chris Simms, chief executive, the goal in founding Lazy Dog was to create a next-generation casual-dining concept known for genuinely caring for the people who work at and dine in its restaurants. Its mission is to transport guests to a slower-paced Rocky Mountain lodge environment, along the lines of co-workers marking happy hour by patio fire pits, two friends grabbing a craft beer at the bar or a family breaking bread in a comfortable dining room.

Growth drivers: Factors heightening Lazy Dog’s popularity, Simms has indicated, include the appeal of its restaurants’ natural trims, lush landscaping and unique sculptures, as well as “continuous food and beverage menu innovation” that yields a mix of favorite classics “with a Lazy Dog twist.” The menu features everything from chicken pot pies to ahi poke, with such “twisted” dishes as bison meatloaf and baby back ribs flash-fried and served with plum sauce.

Price point: $4.95 for small plates to $28.50 for premium entrées; the per-person average is about $19.

Headquarters: Huntington Beach, Calif.

The figures shown in the graphic above reflect Top 200 data for the Latest Year, with a fiscal year-end of December 2017.

Read More:
Introducing the Next Gen
10 growing restaurant chains that could crack the Top 200

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