Economic shifts and cultural preferences accelerated by Generation Y and Z’s new attitudes have created an outspoken segment of customers who demand high quality, locally-sourced meals offering bold and diverse flavor profiles at a fair price, delivered quickly. While some concepts are fulfilling this tall order – Chipotle, Panera, Five Guys, and Shake Shack to name a few – the entire restaurant industry is changing in real time to meet evolving consumer tastes.
Why Fast Casual is Eating the Industry’s Lunch
Fast casual is winning at the intersection of consumer taste and experience. Sponsored by Citizens Restaurant Finance.