Del Frisco’s Restaurant Group Inc., the Southlake, Texas-based steakhouse operator, delivered mixed results in the Sept. 3-ended third quarter. The company significantly narrowed its net loss to $400,000 as its upscale Del Frisco’s Double Eagle steakhouse increased traffic and sales, but traffic and same-store sales at its Sullivan’s Steakhouse brand fell more than 5 percent. Del Frisco’s will attempt to turn around flagging sales at the casual-dining Sullivan’s chain by marketing its fixed-price menu on cable TV, bolstering its digital presence and remodeling older restaurants.
Del Frisco’s narrows loss in 3Q
Sales, traffic rise at Double Eagle brand, fall at Sullivan’s