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Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
Editor's Letter
May 27, 2013
Growth — it’s something the restaurant industry can’t seem to live with or live without.
Speedy growth has often led to a boom-and-bust cycle for many chains; slow growth often leads to impatience on Wall Street or with other shareholders.
The notion of expansion has always been exciting for restaurateurs. Starbucks’ chairman, president and chief executive Howard Schultz grew that brand from four stores in Seattle to nearly 19,000 coffeehouses around the world. Subway was once a lone sandwich shop in Connecticut, but today the company boasts 39,387 restaurants in 102 countries.
Beyond the behemoths, brands like Smashburger have grown from one unit to 209 locations in just five years. Richard Schaden, chairman of Consumer Capital Partners...
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