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Wetzel’s Pretzel bets big on bold prototype

Wetzel’s Pretzels bets big on bold prototype

Up to 40 sleek stores are planned by the Calif.-based brand

Wetzel’s Pretzels is modernizing up to 40 new and existing locations this year as it tries to keep up with malls pivoting to upscale entertainment and food-driven tenants.  

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TAGS: Operations
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