Content Spotlight
Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
In-N-Out sues Smashburger over new burger names
In-N-Out Burger sued Smashburger on Monday over the use of the phrases “Triple Double” and “Smashburger Triple Double” to describe a new burger with two layers of beef and three layers of cheese.
Smashburger’s Triple Double burger debuted on the Denver-based chain’s national menu in July.
In the lawsuit, filed in U.S. District Court in California’s Central District, In-N-Out attorneys contended that the phrases were too similar to the “Double Double” and “Triple Triple” trademarks held by the Irvine, Calif.-based chain.
Seeking injunctive relief and unspecified damages, the lawsuit claimed federal and state violations of trademark infringement, unfair competition and trademark dilution. It argued that customers could be confused and incorre...
This content is available for registered users
Already Subscribed?
You May Also Like