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Working Lunch
hurricane florence Mark Wilson/Getty Images News/Getty Images North America

Working Lunch: Hurricane response can make or break reputation

Align Public Strategies discusses how restaurants should handle emergency situations like Florence

On this episode of Working Lunch, Align Public Strategies discusses how a company’s response to natural disasters can make or break its reputation. The team also talks about some prominent brands that are leaning into the culture wars because it makes sense for their business.

In other news, the Service Employees International Union is making another run at McDonald’s. The Align crew goes over this and the weekly legislative scorecard.

Align Public Strategies is a full-service public affairs and creative firm that helps corporate brands, governments and non-profit organizations navigate the outside world and inform their internal decision-making. This article does not necessarily reflect the opinions of the editors or management of Nation's Restaurant News and Restaurant Hospitality.

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