This week, the exit of Boston Market's CEO took the top spot on our website making the fast casual brand's second CEO in two years to step down. A succession plan was swiftly carried out as a new CEO was named immediately but that doesn't change the brand's trajectory. What's in store for the brand that closed 10% of its stores in 2019 with a new CEO at the helm? Stay tuned for more but, in the meantime, read about the newly appointed CEO.
Recently, there's been a spotlight on employee benefits. We've certainly covered it, from maternity leave to paid sick leave, and now our contributor, Joe Kefauver, has done an analysis of what this means for brands now and how they can become leaders in their segments. Learn more about hot to accomplish this from Joe.
In lighter news, several QSR chains used celebrity power to fuel campaigns this week. Popeye's used social media's influence to sell the brand's own uniforms online after seeing comparisions to Beyonce's Ivy Park x Adidas collection. Papa John's, lacking a spokesperson after the fiasco of 2018, has been using Shaq as its defecto spokesman since he joined the board in 2019. The company's latest food item was unveiled by the former basketball player himself.
See what else was trending this week.
