Marketing

Cutting-edge approaches to restaurant advertising and promotion.

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Dunkin’ debuts new holiday cups and seasonal menu set to hit stores Nov. 4

Oct 30, 2020

The quick-service coffee brand sets its sights on Gen Z with TikTok-themed holiday campaign

Burger King parent Restaurant Brands International is modernizing drive-thrus

Oct 27, 2020

New digital boards offer predictive selling, loyalty and contactless payments

Mellow Mushroom’s new promotion is a work of art

Oct 27, 2020

From gnomes to Zoom backgrounds, sweepstakes highlights full-service restaurant’s new online ordering system

What’s the carbon footprint of my burrito bowl? Chipotle Mexican Grill’s Real Foodprint sustainability tracker has the answer

Oct 26, 2020

Chipotle joins Panera Bread in adding sustainability and carbon footprint labels on menus.

How to market your restaurant to consumers during COVID according to Omar Johnson, the marketer behind the sensation Beats by Dre

Oct 23, 2020

Johnson explains how restaurants and the industry should be positioning themselves to meet customers’ needs by embracing youth, using storytelling and making your team represent your demographics

Qdoba Mexican Eats names PepsiCo veteran Jeannie Cho as new CMO

Oct 12, 2020

As marketing chief, Cho will help Qdoba’s leadership team accelerate growth for the fast-casual Mexican brand

Del Taco’s diversified menu is helping the quick-service restaurant brand beat brutal COVID odds

Oct 09, 2020

New CMO Tim Hackbardt talks about the chain’s winning strategies and new collaboration with Cholula Hot Sauce

Blaze Pizza names new CMO and chief restaurant officer

Oct 08, 2020

Fast-casual brand appoints Vince Szwajkowski to head marketing and Rick Gestring to oversee corporate, franchise operations

Paul Quinn College added to Chipotle Mexican Grill's Debt Free college program

Oct 07, 2020

Chipotle credits the educational benefits for higher employee retention rates among students enrolled in the program

McDonald’s: Apple Fritter, Blueberry Muffin coming to McCafe menu

Oct 07, 2020

Three new baked goods, available all day, are the first new baked treats added to the core McDonald's menu since cookies arrived in 2012; All Day Breakfast remains on pause.