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CCF_Bruleed_French_Toast.gif Photos: BusinessWire
Bruleed French Toast

The Cheesecake Factory expands weekend brunch

Chain to offer Sunday menu on Saturdays as well

The Cheesecake Factory Inc. will expand its Sunday brunch menu this week to Saturdays as well, the company said Thursday.

The Calabasas Hills, Calif.-based chain said the weekend brunch menu will be served from 10 a.m. to 2 p.m. at all Cheesecake Factory restaurants nationwide, beginning Saturday.

“Our guests have enjoyed Sunday brunch at The Cheesecake Factory for nearly 40 years, and we’re so pleased to begin serving brunch on Saturdays too,” said David Overton, The Cheesecake Factory founder and CEO, in a statement.

The Green Chilaquiles with Carnitas and Eggs

The Cheesecake Factory joins a number of casual-dining chains that have expanded brunch into the weekend daytime daypart.

Maggiano’s Little Italy, the 52-unit division of Dallas-based Brinker International Inc., rolled out an all-weekend brunch earlier in the year. Del Frisco’s Grille, the subsidiary of Southlake, Texas-based Del Frisco’s Restaurant Group, also expanded its Saturday and Sunday brunch offerings.

The Cheesecake Factory said its Saturday brunch will include signature items such as Bruléed French Toast, Green Chilaquiles with Carnitas and Eggs, and Fried Chicken and Waffles Benedict. The restaurant’s entire menu will also be available, the company said.

The Cheesecake Factory, founded in 1978, owns and operates 208 full-service restaurants in the United States and Puerto Rico. Brands include The Cheesecake Factory, Grand Lux Café and RockSugar Southeast Asian Kitchen. The company has an additional 17 Cheesecake Factory restaurants internationally.

Contact Ron Ruggless at [email protected]

Follow him on Twitter: @RonRuggless

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