Skip navigation

Wingstop fights hang-ups by integrating web orders into operations

Hungry customers hate being put on hold. But restaurant operators hate it even more when a frustrated caller hangs up and takes their business elsewhere.

To solve the problem, Wingstop, a fast-casual chicken wing franchise with a heavy emphasis on takeout sales, is testing an online ordering system designed to make it easier to handle crunch times.

After a successful pilot test last fall, the company, based in Dallas, has added 70 of its 300 locations to the

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.