SAN JOSE Calif. McDonald’s restaurants in Utah and parts of neighboring states have partnered with mobile-coupon provider Cellfire, based here, for a mobile-phone promotion to introduce consumers to the chain’s new iced coffee.
Consumers who download Cellfire to their mobile phones will receive a coupon for free iced coffee and future promotional offers. The current offer is available to consumers throughout Utah, western Wyoming and eastern Nevada. To participate, consumers either can access Cellfire at www.cellfire.com or text “mcd” to 22888 using their mobile phones.
The promotion involves 113 McDonald’s units and will run through April 27.
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