Dutch Bros Coffee
Two brothers of Dutch descent, Dane and Travis Boersma, founded Dutch Bros. Coffee (naming it after themselves) in 1992 in the town of Grants Pass, Ore. The quick-service chain began as a pushcart before morphing into the current drive-thru model that’s franchised across the country.
Dutch Bros. Coffee is known for its menu of coffee, smoothies, lemonade and other caffeinated drinks.
The company is involved in charity work , and its motto is a nod to that: “to make a difference one cup at a time.” Every year the company holds its annual Drink one for Dane fundraiser for the Muscular Dystrophy Association in honor of co-founder Dane Boersma, who died of Lou Gehrig’s disease in 2009 at the age of 55.
Travis Boersma is the current CEO, even showing up on the TV show Undercover Boss in 2013.
Key Data: Dutch Bros Coffee
Headquarters: Grants Pass, Ore.
Segment: Quick Service
Restaurant Segment: LSR Coffee/Bakery
Number of US Locations: 425
2020 Sales: $328.1 million
Source: Datassential Firefly 500
CEO: Travis Boersma