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Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
Raising the Bar
Going out to dinner is meant to be an experience. And akin to a choose-your-own-adventure book, there are many different journeys to be had. Turn to page 53, and you just might order the steak for two and be off on a meat-fueled, caveman-style fantasy. Turn to page 100, kick off the night with some Champagne, and sit back as the sexiness of the occasion unfolds around your flute glasses. There are a million ways guests can go with their dining experiences, and it’s our job in the hospitality industry to listen to their needs and be prepared to unfurl the sails and go into some uncharted waters. Steering guests off the norm of a three-course dinner and into something a little more tailor-made can make for a memorable meal, be engaging for...
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