Wendy's units to wig out in promotion

DUBLIN Ohio The Wendy’s "red wig" TV spots have become so popular that the chain is making the wigs available to the chain's 6,015 domestic units for use in promotions.

Restaurant teams and field personnel will be able to order wigs to use at “appropriate special events or in connection with store activities,” a spokesman said, but they will not be sent automatically to each store.

The units also are displaying wig decals on their doors and a

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