Sonny's names new agency of record

MAITLAND Fla. Sonny’s Franchise Co., parent of the 129-unit Sonny’s Real Pit Bar-B-Q chain, has named Engauge its new agency of record and said that the two will first collaborate on a promotion to run in or around September.

Engauge, with offices in Orlando, Fla., among other cities, succeeds Ad Partners of Tampa. Fla., Sonny’s agency of record for seven years. Officials of Maitland-based Sonny’s said that as of July 1, Engauge will provide the family-dining chain

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