Popeyes Louisiana Kitchen, the Atlanta-based quick-service chain, has rolled out “Rip’n Chick’n,” a new limited-time offer of chicken tenders cut into pull-apart strips.
The promotion, which lasts until August 28, includes Cajun fries, a buttermilk biscuit and ranch dipping sauce for $3.99.
Rip'n Chick'n is a whole chicken breast cut partially into tenders, with the base intact for customers to rip off pieces as strips. It's marinated with a blend of cayenne, habanero, and white and black peppers.
"Popeyes new Rip'n Chick'n creates a fun, interactive, and memorable eating experience that is actionable — it's made to rip and dip," Dick Lynch, Popeyes chief marketing officer, said in a statement.
"And Rip'n Chick'n is quick and portable — it's finger food, yet a generous portion that can easily be eaten for dine-in or on-the-go," he said.
Popeyes, which was founded in New Orleans in 1972, recently opened its 2,000th store.