Pizza Patron to accept pesos in LTO

DALLAS The 59-unit Pizza Patron chain, targeted at the Hispanic market in Arizona, California, Colorado, Nevada and Texas, will be accepting Mexican pesos as well as U.S. dollars as payment through the end of February.

The program is being marketed in stores with “Pizza por Pesos” collateral materials.

“Many of our customers travel back and forth to Mexico regularly, and sometimes they end up with pesos left over,” said Ernesto Alonso Hernandez,

Register to view the full article

Register to view this article

TAGS: News
Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.