McCormick & Schmick’s wants to hook customers amid sales slide

PORTLAND Ore. Connecting with guests to improve what McCormick & Schmick’s Seafood Restaurants calls its “price-value experience rating” will be a top priority for the upscale chain as it attempts to turn around rapidly declining traffic.

On Thursday, the Portland, Ore.-based McCormick & Schmick’s Seafood Restaurants Inc. reported a 13.5-percent drop in same-store sales for the fourth quarter ended Dec. 27, despite a 2.6-percent menu price increase and a 1.4

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