Back in early 2007, business was good, but not good enough for intrepid restaurateur A.J. Gilbert, owner of Los Angeles-based Luna Park, an upscale concept with a bohemian vibe. To increase sales and traffic, Gilbert decided to revamp the restaurant’s interior and exterior, add an outdoor cafe and hire a new chef to retool the menu.
“You have to have something new to say,” said Gilbert of why he embarked on the makeover. “[I wanted to] shine the place up after four years.”