Panda Express39s Golden Szechuan Fish is the chainrsquos first ever systemwide fish offering

Panda Express's Golden Szechuan Fish is the chain’s first ever systemwide fish offering.

Seafood sales boost restaurant business during Lent

Popeyes, Carl’s Jr., Panda Express and other quick-service chains see success with seasonal fish offerings.

Lent, the 40-day period before Easter that begins on March 5 this year, is a period of reflection and repentance for some, and also a time of increased seafood sales for the restaurant industry.

“It’s a significant business opportunity, I think, for all chains,” said Brad Haley, chief marketing officer of CKE Restaurants Holdings Inc., the parent company of quick-service restaurants Carl’s Jr. and Hardee’s, which rolled out fish specials for the sea

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