Better burger chains, a subset of the Limited-Service segment, continued to perform well in the Latest Year, with a boost from menu innovations and IPO buzz.
Regional chains with cult followings, such as Shake Shack, The Habit Burger Grill and Freddy’s Frozen Custard & Steakburgers, led the pack. The three brands were the fastest-growing Limited-Service chains in terms of sales and unit growth in the Second 100.
Shake Shack saw sales surge 60.3 percent over t
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