2015 Top 100: Why Chipotle is the No. 2 fastest-growing chain

This is part of Nation's Restaurant News’ annual Top 100 report, a proprietary census ranking the foodservice industry’s largest restaurant chains and companies by sales and unit data, among other metrics.

Chipotle Mexican Grill Inc. grew its already substantial domestic same-store sales by just under $870 million, or 27.3 percent, to $4.06 billion, as it added a net 169 units to its system, for a total of 1,755 locations as of the end of the Latest Year. That made it the 14th largest chain in the country in terms of domestic sales, rising from the 17th spot the Preceding Year.

Chipotle accomplished its success with consistent messaging of its “Food Wit

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