What customers want from restaurant mobile apps

What customers want from restaurant mobile apps

NRN looks at what app features drive traffic, sales

There was a time when the primary function of a restaurant’s mobile app was helping guests find the nearest location and allow them to look at the menu.

No more.

As a growing number of restaurant chains move into the mobile/digital space, the features available to guests are become increasingly complex.

With a strong digital presence, restaurant chains can allow guests to order ahead, pay for their meal and skip the line. Guests can choose to have their

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