Taco Bell launches mobile ordering nationwide

Taco Bell launches mobile ordering nationwide

Customization a focal point of new app

Taco Bell launched mobile ordering nationwide Tuesday, offering guests the chance to customize their Cheesy Gordita Crunch, pay in advance and skip the line.

Taco Bell began beta-testing mobile ordering in February, in about five Orange County, Calif., locations. The controlled test was later expanded to hundreds of units nationwide.

Now the Irvine, Calif.-based quick-service chain is ready to debut what Taco Bell Corp. president Brian Niccol described as “the biggest

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