Starbucks to create ‘music ecosystem’ with Spotify

Starbucks to create ‘music ecosystem’ with Spotify

Loyalty members can earn rewards with music-streaming subscriptions

Starbucks Corp. is partnering with music-streaming service Spotify to create a “music ecosystem” that will allow coffeehouse guests to influence in-store playlists and earn rewards by streaming music, the company said Monday.

The Seattle-based operator said it has signed a letter of intent for a multi-year partnership that will link its 7,000 company-operated locations in the U.S. and 10 million My Starbucks Rewards loyalty members with Spotify’s more than 60 million global user

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