Restaurants use technology to personalize customer experiences

Operators follow the lead of internet giants to compete

Want a look at the restaurant of the future? Try Netflix.

The world’s eateries are vastly different from an online purveyor of movies and television shows. Yet companies like Netflix, or Amazon have thrived over the years based on their ability to personalize the customer experience. They know where you come from and what you order. And they often know where you go when you’re done.

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